Platform & Developer
/ reporting-analytics

Reporting & Analytics

Dashboards for pipeline, marketing, and revenue.

Overview

Pre-built and custom dashboards aggregating pipeline, marketing, communication, reputation, and revenue data. Includes call, message, and conversion reporting, plus customizable widgets and exportable reports.

What it's for

Measure what's working across the platform in one place.

Capabilities

Pre-built dashboards

Pipeline, marketing, conversations, reputation, and revenue overviews.

Custom reports

Build reports with widgets and filters.

Call & message reporting

Volume, duration, outcomes, and response times.

Attribution

Tie conversions back to sources and campaigns.

Export & schedule

Export CSV/PDF and schedule email reports.

Use cases

Weekly client report

Build a dashboard and schedule a weekly PDF email to the client.

Channel ROI

Compare cost per lead and conversion by source in a custom report.

AI prompt patterns

Copyable templates for prompting an AI agent about this feature.

Design a dashboard
Design a [audience] dashboard for a [industry] business: which widgets, which metrics, and the cadence for scheduled reports.
Define KPIs
List the 8 KPIs a [industry] business should track and which platform report surfaces each.

Integrations & connections

  • Aggregates data from CRM, marketing, comms, reputation, and commerce
  • Scheduled reports email out

Gotchas & limits

Things an AI should not assume about this feature.

Reporting lags real-time by a refresh interval; don't treat it as live.
Custom report widgets are limited to pre-aggregated datasets.

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