CRM & Contacts
/ pipelines-opportunities

Pipelines & Opportunities

Visual deal stages from new lead to won.

Overview

Kanban-style pipelines track deals (opportunities) through customizable stages. Each opportunity is tied to a contact and a monetary value, with stage automations, probability, and reporting. Multiple pipelines can model different sales processes.

What it's for

Visualize and manage the sales process, forecast revenue, and trigger stage-based automations.

Capabilities

Multiple pipelines

Separate pipelines for different products, services, or teams.

Custom stages

Name and order stages; set win probability per stage.

Opportunity value

Assign a dollar value to each deal for forecasting.

Drag-and-drop board

Move deals between stages manually or via automation.

Stage automations

Trigger workflows when a deal enters/leaves a stage.

Calendar booking link

Attach a calendar to a stage so deals can book the next step.

Pipeline reporting

Conversion rates, stage velocity, and revenue forecasts.

Use cases

Automate follow-up by stage

Trigger a workflow when a deal enters 'Proposal Sent' that waits 2 days, then sends a follow-up SMS if no reply.

Forecast revenue

Sum opportunity values weighted by stage probability to project close-able revenue.

Route deals to reps

Use round-robin or assignment rules to distribute new opportunities across a sales team.

AI prompt patterns

Copyable templates for prompting an AI agent about this feature.

Design a pipeline
Design a [industry] sales pipeline with stages, win probabilities, and the automation that should fire at each stage for a [deal type] business.
Write stage-based nurture
Write a workflow that fires when an opportunity enters '[stage name]' and nurtures the contact for [N] days with [channel] messages until [outcome].

Integrations & connections

  • Workflows trigger on opportunity stage changes
  • Opportunities link to a contact and optional calendar
  • Reporting rolls pipeline data into dashboards

Gotchas & limits

Things an AI should not assume about this feature.

Moving a deal via automation skips manual stage-entry automations unless the workflow explicitly fires them.
Opportunity value is manual unless set by automation or form.
Archiving a pipeline does not delete its opportunities but hides them from the board.

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